Lewin Research

Turn customer data
into marketing
opportunities

Lewin Research analyses Shopify customer, order and product data to identify behaviour-led customer groups, buying patterns and missed marketing opportunities, giving you a clear path to unlock more value from the customers you already have.

Do you want to use the data you already have
to improve the marketing you already send?

What We Do

Lewin Research turns Shopify data into clear marketing opportunities.Your dashboards show what happened. Lewin Research shows what's next.Shopify, Klaviyo and analytics tools can show orders, revenue, repeat purchases, product sales and campaign performance. But the useful opportunities often sit between those numbers.Our analysis model looks across customer, order and product behaviour to connect the data points that often sit apart: purchase frequency, customer value, product pathways, repeat purchase cycles, dormancy signals, discount sensitivity and reactivation potential.We organise those patterns into customer groups, missed opportunities and practical next steps, so your team can make smarter decisions about who to target, what to say, what to offer and where to focus next.

01

Connect the data

We analyse customer, order and product data together to reveal patterns that can't be found in dashboards.


02

Find the opportunities

We identify customer groups, buying patterns and missed value across loyalty, dormancy, discount sensitivity and repeat purchase behaviour.


03

Turn insight into action

We translate the findings into practical next steps for who to target, what to say, what to offer and where to focus next.


How It Works

No login access. No new software. No dashboard to learn.The pilot works from exported Shopify CSV files. If selected, you send the relevant customer, order and product data, and Lewin Research turns it into a clear report.You keep control of your store and your data. We only use the exported files to create your report.CSV exports only. No payment data needed. No Shopify access required.

What You Receive

A clearer way to decide what to do next.Lewin Research gives your team a practical breakdown of your customer base: who to focus on, which behaviours matter, where value may be sitting untapped, and what actions to test first.Instead of starting from a blank page, your team gets customer groups, opportunity areas and recommended next steps

01

Priority customer groups

Know which customer groups deserve attention, based on value, behaviour and opportunity.

02

Repeat purchase patterns

See where customers return, slow down, lapse or stop buying altogether.

03

Motivation signals

Understand signals of loyalty, routine buying, exploration, price sensitivity and drop-off risk.

04

Ready-to-use segments

Get clear customer groups for email, retention, win-back and offer planning.

05

Product pathway insights

See how customers move between products, categories and repeat purchases.

06

Reactivation opportunities

Find high-potential customers who are worth bringing back.

07

Campaign ideas

Get practical ideas for who to target, what to say, what to offer and where to focus.

08

30-day action plan

Know which actions to prioritise first, so your team can move quickly.

No guesswork. Clear priorities. More useful marketing activity.

Apply for the pilot

Tell us about your store and we’ll review whether the pilot is a good fit. If selected, you’ll receive a behaviour-led customer breakdown and practical action plan at no cost.No Shopify login needed. CSV exports only. We’ll respond within 2 business days.

We respect your privacy. Your information will only be used to review your application for the pilot.